We were asked by Sky Sport Italia to pitch on the most important Italian competition: the Serie A. The client’s brief was to call out each football team and highlight the innovative and up-to-date way to offer this product to Sky Italia’s viewers. Our approach was a reinterpretation of the team logos with hi-tech structures and a futuristic design.

Concept, Design & Animation: Pietro Furbatto, Sergio Papa

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Armani Exchange Winter Collection

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